MILLER

BRANDING

Designers: Cody Sennyuen, Kevin Umana                 

Creative Director: Louis Duarte, Barry Quinn

Illustrators: Ryan Lynn

Client: Miller Lite                  

Agency: Juniper Park

 

 

MILLER

BRANDING

Designers: Cody Sennyuen, Kevin Umana                 

Creative Director: Louis Duarte, Barry Quinn

Illustrators: Ryan Lynn

Client: Miller Lite                  

Agency: Juniper Park

 

 

MILLER

BRANDING

Designers: Cody Sennyuen, Kevin Umana                 

Creative Director: Louis Duarte, Barry Quinn

Illustrators: Ryan Lynn

Client: Miller Lite                  

Agency: Juniper Park

 

Nostalgia meets Minimalism. When Miller Lite approached us with a rebranding opportunity, the goal was to create something that was classic and iconic. Miller Lite prides themselves in being the original light beer and we wanted to create a design that would speak to that. We constructed the minimalist can and then used that shape as a device to design other graphic elements that were nostalgic and spoke to various occasions. The key was for each design to be congruent with the shape of the can. The branding was a success and has been recognized with a Bronze Cannes Lions.

oohcans
wildpostings
prideooh
tsa
magazine
ezgif-2-d82ba77444ee
chicago
dufflebag
socks
americana
tshirt
PHONECAN
bikeguy

WORK

Miller SportsProject type

Design ThinkersProject type

Miller BrandingProject type

ArcadeProject type

YERRR!Project type

BoomboxProject type

Donna'sProject type

GOV BALLProject type

McCaféProject type

Bearded ManProject type

Kickback SeriesProject type

Blue MoonProject type